Don’t waste an opportunity to get new business inexpensively!
Do you have a business card? Is the back side of it blank? If so, you’re throwing away money! Business cards aren’t just little pieces of paper with your contact information, they are a sales tool. They should be part of your marketing strategy. They can be a really inexpensive source of new leads, but only if used to their full potential.
The back side of a business card is a great place to offer your prospects something of value, and tell them how to get it. Make them an irresistable offer on your card!
For example, on the back of my business cards I offer a free copy of the “7 Costly Mistakes” Special Report for visiting my website People are always surprised and intrigued when they read the offer when I hand them my card, and most of the time they do visit my site and grab the report. In exchange, by filling in the form, they give me permission to communicate with them in the future. That is Lead Generation 101.
The space on the back of your business card is valuable “real estate” and it shouldn’t go to waste. I encourage you to develop a “freebie” of some sort, and offer it on the back of your business card. Alternatively, it could be a coupon, or something else of value, but make sure you have a way of getting their contact information in exchange.
And if you haven’t downloaded your copy of the report, what are you waiting for? There are mistakes to be fixed, and quickly! 
To Your Prosperity,
-Ryan